Trúa
Shillington College | Brand Identity
Brief: Rebrand the Sea Monster Museum in Iceland, including a new name. The new brand identity will need to be vibrant, bringing a more contemporary personality to the museum, as well as being flexible to work across a broad range of collateral, evoking the endless possibilities the museum has to offer.
Solution: The rebrand for the museum included a new logo, typography, colour palette, and graphic elements. In Icelandic, the word TRÚA means 'believe'. The idea behind the brand is to 'believe the legend', which celebrates these creatures' legendary status and long history within the Icelandic culture.
